In *Moonwalking with Einstein*, Joshua Foer documents how he went from covering a memory competition as a journalist to winning it a year later. These events feature people memorizing thousands of digits of pi, full decks of cards in under a minute, and pages of poetry. Wild stuff.
The core technique is the **method of loci** (memory palace): you visualize a familiar space—your apartment, your childhood home—and mentally place vivid, bizarre images at specific locations. To recall the information, you walk through the space in your mind. It sounds absurd. It works.
I tried it myself. Using the method of loci, I memorized 24 Greek gods and goddesses by mentally placing them around my apartment. Aphrodite in the bathroom mirror. Ares by the front door with a sword. It actually stuck. I haven't pushed the technique further, but it showed me how powerful these systems can be.
The book's limitation is execution. Critics on Goodreads (3.88 stars, 94K ratings) echo what I felt: the title oversells practical utility, the techniques require extensive time investment, and it's more memoir/magazine article than instructional guide. As one reviewer noted, "the author still loses his car keys despite championship-level memory." Fair.
The insight that stuck with me:
> "Monotony collapses time; novelty unfolds it. Creating new memories stretches out psychological time."
That's worth the price of admission. Memory isn't just about recall—it's about how we experience time itself.
If memory and mind interest you, check out the [Art of Memory](https://artofmemory.com) community for practical technique deep-dives. For the neuroscience of altered states, pair this with Pollan's *How to Change Your Mind*. For tactical focus, *Deep Work*.
Concept: 4/5. Book execution: 3/5. Worth reading once; don't expect transformation.
Moonwalking with Einstein
by Joshua Foer

- Published
- January 1, 2023
- Reading Time
- 1 min